July Product Spotlight: Live Data, Faster Experimentation + Nova Updates
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Episode 1: How Neuro Is Leading Change for Customers and Community If you’ve been around our content recently, you might have noticed a theme of Dreamers, Builders and Makers. These are the people behind today’s customer experiences. The ones coming up with big ideas, solving problems and thinking creatively and strategically to make sure every customer has an experience worth remembering. As part of our effort to highlight these professionals, I’m excited to announce the kickoff of our brand new interview series, “Dream It, Build It, Make It.” In this series, Michael Huard be diving deep with guests from a variety of industries to learn more about how they are working to create long-lasting connections with their audiences. The customer experience goes beyond the moment of purchase, and the guests I chat with show how granular and personalized you can truly get when focusing on the right things. We’re all in this together, so what better way to collaborate than sharing ideas? F
_Join our Senior Director of Customer Success, El Shuttleworth, and Indi Pollard, Email Marketing Lead at Blockchain, for a fireside chat on 11 May_ Session Description: Since 2012, crypto services provider Blockchain.com, has managed 28% of all Bitcoin transactions. As Blockchain looks ahead to the exponential opportunity of cryptocurrency, the team is doubling down on their customer experience and investing in their email personalization strategy. Join Indi Pollard, Email Marketing Lead, and Eloise Shuttleworth, Senior Customer Success Director at Iterable, to hear how Indi is applying proven personalization tactics and improving the engagement performance of Blockchain’s email strategy with Iterable. 👉 Register Here 😉 Discount Code: __ITERABLE__
Upcoming Virtual User Group: Workin' With Workflows Let's Put Workflow Building Methodology Into Practice, Together! As marketers, we know that personalizing the customer experience is key to building loyalty. Sending the right message at the right time over the right channel is the goal, but automating at that level is not so simple. Leveraging Iterable’s powerful workflow builder allows you to create sophisticated, multi-step journeys for your users. Join us for our upcoming Virtual User Group, Workin’ With Workflows, where we tackle all-things-workflow-building together! Whether you are just getting started and exploring workflow basics, or a power user looking for a new workflow edge to uplevel your marketing strategy, you will walk away inspired and ready to create more meaningful customer experiences. During this user group exclusively for Iterable customers, you will: * Hear tips, tricks and workflow building best practices from the Iterable team * See real workflow exampl
Happy Wednesday! We hope you all are enjoying Spring time and enjoying the outdoors. Stop and smell the flowers! Are most recent releases to the Iterable Academy this month are: _Ask an Expert On-Demand Series: Strategies for your Iterable Onboarding Experience_ _Handlebars 101_ _Reporting in Iterable_ In May we'll have another on-demand course with you, covering the topic of AI in Iterable with Senior Product Marketing Manager Anthony Chiulli. Stay tuned!
Good morning friends! It's almost the end of the quarter and we've been diligently working to create more fun courses for you! Recent releases to Academy: _Ask an Expert On-Demand Series: Strategies for your Iterable Onboarding Experience_ _Handlebars 101_ We are planning another LIVE virtual training event for June, so stay tuned for more updates and keep your eyes open for the registration to come! Happy learning, Iterable Education Services
The App Growth Summit conference is returning to New York City this Thursday, April 23rd! The virtual conference will bring together 300 New York City-area marketers for a full-day of interactive networking and learning from app growth experts and their app growth strategies! To register for the conference, fill out the "Request An Invite" form and put “Iterable” in the referrer box.
The Iterable Experience: Spring Product Roundup Webinar 2021 is all about customer experience. At Activate Live, we examined how today’s human-driven marketing era came to be and highlighted Iterable’s role in helping brands achieve deeper connections with customers. Now, we’re diving deeper inside our platform and showcasing some of the new tools we’ve designed to help marketers push their customer-centric experiences further. Join us for an exclusive chat with the Iterable product leaders who are working tirelessly to enhance your Iterable experience. During this webinar, we will: * Dive deep into the latest releases coming out of Iterable * Show how we’re streamlining the creation, decision-making and customer reach components of campaign execution * Host a Q&A session with our product leaders about these exciting new features Register Here: https://iterable.com/webinars/spring-product-roundup/
Hello Iterable Community, Managing SMS compliance in the face evolving mobile carrier standards just got easier! Today, we’re launching SMS Opt-Out Settings, our new disclaimer management feature to help marketers balance carrier compliance and customer preferences from a simple drop-down. As carrier guidelines around brand-initiated SMS messages from 10-digit long codes evolve (AT&T, most notably), we wanted to ensure marketers had an easy way to apply appropriate disclaimers to messages without having to update every single template. SMS Opt-Out Settings now lets you apply disclaimers to texts: the initial, all _(our recommendation for maximum deliverability!)_, or none* of your messages. SMS Opt-Out Settings is now available to everyone and can be found on your “Project Settings” page. To learn more about this new feature, please visit our release notes on the matter. Still have questions or feedback about this feature? Share below or talk to your CSM! Thanks! _*The omission
Greetings Iterable Community, I’m excited to share with you an exciting new release enhancing our analytics and reporting capabilities, Messaging Insights! Messaging Insights is an all new customizable analytics reporting page that offers a holistic view of performance across campaigns, allowing you to monitor, compare, and hone in on key metrics at a glance and discover performance trends. With the release of Messaging Insights, you can now easily select and compare performance metrics across multiple campaigns, and view results by message channel, performance metric, message type, message state, and date range. Messaging Insights is now available to all customers and located under the “Insights” top navigation in your account. To learn more about this new campaign analytics page, visit our release notes, and please post any questions below and we will be happy to answer them!
April Virtual Events and Webinars 4/13 Webinar: How to Enhance the Customer Experience Join us for this panel on enhancing your customer’s experience with moderator Skip Fidura and expert panellists; Kath Pay of Holistic Email Marketing, Victoria van Buuren of GAP, Corrina Cohen of Caleres and El Shuttleworth of Iterable. 👉 Register Here 4/21 & 4/22 Conference: EiQ Gathering: A unique, cutting-edge experience focused on email marketing, CX & loyalty trends, performance and innovation. Want a free 2-day Brand Marketer Pass to EiQ? Reply in the comments or email sarah@iterable.com and let us know, but hurry, we have a limited number of passes to offer. 👉 Register here
Location: Remote (U.S.) Level: Individual Contributor Skills: Experience with email campaign management and execution (big bonus points for experience with Iterable) Compensation: Competitive pay + a stake in the company, Competitive health coverage including medical, dental, vision, and HSA/FSA, Unlimited vacation policy that you're actually encouraged to use Apply Here You can also reach out to me on LinkedIn
Good day friends! Last week we hosted our very first virtual instructor led training, and it went beautifully! We had 149 of our wonderful customers attend, and you all asked great questions. Bravo! The session has been recorded and posted to Academy, along with a hands-on activity that walks you through some handlebars exercises, that you can try in your own project! Woohoo! The course is titled _Impactful Personalization: Using Handlebars in your Email Templates_. We also just released an _Account Roles and Permissions _course, to help you with your permissioning needs in Iterable. Have a great week and happy learning! Education Services
Do you want to increase the effectiveness of your campaigns so that you’re reaching your customers on a personal level? Then using handlebars in your Iterable templates is a great way to do that! Using handlebar logic in your templates allows you to automate message personalization with data that’s directly relevant to each customer. Whether you’re addressing them by name or referencing their latest purchase - you can make the content you send them more personalized with handlebars. In this upcoming 40-minute exclusive training for Iterable customers, led by a live instructor, you will: * Learn 4 ways to add value to your templates with handlebars * See live demonstrations from the Iterable team * Get your questions answered by our subject matter experts Sign up today and take your marketing campaigns to the next level! 👉 https://register.iterable.com/vilt-handlebars
Greetings Iterable Community, Measuring the effectiveness and high-level impact of your marketing campaigns just got a whole lot easier! I’m happy to share with you the release of Holdout Groups, a new feature that allows you to measure the effectiveness and impact of your marketing campaigns against a custom conversion event within an experiment. Easily define and exclude a subset of your audience from receiving an email, SMS, mobile in-app, push campaign, or web push message and analyze the uplift in purchases or a select custom conversion event from those who have received the campaign against those that have not. Holdout Groups is now available to all customers and located within the “Experiments” page for email, mobile push, and web push blast campaigns. To learn more about this new feature, visit our release notes and please share your questions or feedback about this feature below. Thanks!
Hello and happy St. Patrick's Day! The Education Services team has been busy with our favorite thing: creating learning content for you, our customers! This past week we released : _Catalog 101_ - have you checked it out yet? Coming up next: _Roles and Permissions_, and _SMS Reporting _ This Thursday, TOMORROW, March 18! - We are hosting a FREE, live training event! We'll be focusing on how to add personalized content to your email templates by using handlebar logic. This is a technical topic as we all know, but we tried to make it fun and consumable for a dynamic learning experience! The recording and a hands-on activity will be posted to Academy following the event as on-demand content. Join us! Register here: https://register.iterable.com/vilt-handlebars Happy learning! The Iterable Education Services team
Hello Iterable friends! This week the Education Services team released _Catalog 101_ . This course covers how to create a catalog, how to add items to it, how to create a collection and how to personalize messages by referencing catalog and collection data. If you use Catalog, this course is a must! Also! We are hosting a virtual, live, instructor led training on March 18th! The event is FREE and open to Iterable customers. The event is titled _Impactful Personalization: Using Handlebars in your Email Templates_. This 40 minute event will feature live demonstration by our experts as well as Q&A to get your questions answered. Register here: https://register.iterable.com/vilt-handlebars Happy learning!
Upcoming Can't-Miss Webinars! We have a jam packed webinar schedule lined up for March, with topics that will be sure to leave you inspired as you plan out your marketing strategy for the year. Check out where we'll be and what we're talking about: March 10th at 11AM PT: Win Customers’ Hearts & Minds with a Personalized Email Strategy Privacy changes are limiting what consumer information brands can utilize, so it’s more important than ever to maximize your first-party data while also building your customer’s trust.The key to building brand affinity? Email marketing and AI personalization. Hear our experts talk about how your zero- and first-party data are key to an enhanced customer experience. Join us to learn how to use AI and predictive analytics. Plus, we’ll reveal how our experts use this data to take email strategy to the next level. Don’t Miss Out-We’ll be having a live Q&A at the end with our expert speakers so come prepared with questions! Can’t make it? We’ll send you
Good day friends! This week, we released a new course titled : _Creating an SMS Campaign_ This is a BRAND NEW course style, as we've transitioned to creating our courses within Articulate Rise360- a content authoring tool. You will enroll in the course the same way you always have, but upon entering the course you'll see less modules within Academy. You'll click the first module and then select Start to begin the new training experience! We are thoroughly excited about our new training format, and we hope you love it too! As always, reach out to us at academy@iterable.com with any questions. Happy learning! Iterable Education Services
Celebrating Women's History Month To celebrate the amazing things women have accomplished in marketing, we want the chance to highlight you, the women doing great things in marketing today. Learn more below! How does this work? All you have to do is fill out _this google form_ and answer one—or more!—of the questions listed below and upload a photo with 1-2 sentences of context for the photo. Here are the questions that we're asking you (_you may answer as many as you'd like!_): * How do you find balance outside work? * What is your go-to WFH uniform? * How it started vs. how it’s going since the pandemic began? * What do you do to spark creativity or productivity when you hit a wall? 👉 Fill out the form here!👈 Where will you be featured? We’ll be creating a Women in Marketing Gallery for the Iterable blog later this month. The best part? Your submission enters you into a raffle for a $50 gift card! If you have any questions, please feel free to post them in the comm
Bitewell is on a mission to make healthy eating simple & accessible for all. They are seeking an experienced full-stack engineer to join their growing team who will be responsible for developing their mobile application to help deliver a high-quality product to our customers. Apply here or pass this along to anyone in your network who might be interested! https://www.linkedin.com/jobs/view/2404809868/?refId=ewbTF6TEYL1K%2BNVFkh4QHw%3D%3D&trackingId=og3suMvLsahnbIpqCgpAJw%3D%3D
Hello there! This week the Academy team released a course titled _Viewing and Monitoring Usage in Iterable_ so you can keep track of the usage on your projects in your Iterable Org . As always reach out to academy@iterable.com with any questions
Happy Wednesday! There are so many great things happening on the Education Services team. We are hitting the ground running as this new year really starts to kick off! Our most recent new course release was : _Creating a Mobile Push Campaign_ We are working on launching a brand new, live-instructor led virtual training series that we plan to kickoff in March, so stay tuned for more details! As always, feel free to reach out to the Education Services team by emailing us at : academy@iterable.com Happy learning!
Introducing Iterable Ambassadors! Do you love using Iterable and want to help shape the future of the product? If this sounds like you, then sign up to become an Iterable Ambassador today! As an Iterable Ambassador, you have the chance to: * Provide input on Iterable’s product including but not limited to discovery sessions, product feedback sessions and inclusion in Iterable's early access and private beta programs that fit your use case. * Participate in advocacy opportunities that will help build your personal brand. * Get VIP treatment with exclusive invitations to customer networking events and access to limited edition swag. Want to become and Iterable Ambassador? Sign up here! If you have any questions about this program, feel free to post in the comments section or send me a message at sarah@iterable.com.
Join an upcoming virtual user group! Let’s kick off the new year by sharing new ideas at our upcoming user group. It’s no secret that 2020 changed the game in every way, but especially for consumers. It was a huge year for everything digital and according to McKinsey, 75% of US consumers are actively trying out new brands, stores, websites and services. This gives us marketers an amazing opportunity to get creative in demonstrating that we care about and understand our customers by delivering experiences that are meaningful and memorable, resulting in building loyalty. During these virtual user groups, you will: * Hear from the Iterable team about the latest trends in consumer behavior and learn how to build brand loyalty across all channels * Tune in to a fireside chat with an Iterable customer where they share their strategy for building customer loyalty * Network and exchange ideas with your marketing peers during small group discussions. Register Here! 👇 * February
Did you hear the news? Messaging Insights is now available for all customers! And you know what that means- we have a new course in Academy for you to get up to speed on this new data analytics page in Iterable. Just search in the catalog in Academy for Messaging Insights and click Enroll. Messaging Insights can be found under the "Insights" tab in your Iterable project, and is meant to compliment our two other reporting tools : Reports and Dashboards. Login to your Academy account today at iterable.learnupon.com or request access at iterable.com/academy. Happy learning!
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