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SMS Opt-Out Settings now available!

  • April 8, 2021
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Hello Iterable Community, Managing SMS compliance in the face evolving mobile carrier standards just got easier! Today, we’re launching SMS Opt-Out Settings, our new disclaimer management feature to help marketers balance carrier compliance and customer preferences from a simple drop-down. As carrier guidelines around brand-initiated SMS messages from 10-digit long codes evolve (AT&T, most notably), we wanted to ensure marketers had an easy way to apply appropriate disclaimers to messages without having to update every single template. SMS Opt-Out Settings now lets you apply disclaimers to texts: the initial, all _(our recommendation for maximum deliverability!)_, or none* of your messages. SMS Opt-Out Settings is now available to everyone and can be found on your ā€œProject Settingsā€ page. To learn more about this new feature, please visit our release notes on the matter. Still have questions or feedback about this feature? Share below or talk to your CSM! Thanks! _*The omission of disclaimer settings from SMS is not recommended and must be initiated by your CSM._