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The Iterable Academy has moved, details below: You'll navigate to academy.iterable.com and use your Iterable app login credentials to login. If you are already logged into the Iterable app and you navigate to the Academy URL, you'll be logged in via SSO. We will also keep you logged in until you log out of your Iterable app account! Browse the full course catalog page, use the navigation helpers, or simply use the search option- whatever serves you best! Keep an eye out for our NEW Foundations learning path, launching soon, along with a certification exam to get fully Foundations Certified! We also have many roles and product based paths for you to check out, which, if you complete, you'll earn a badge to post to LinkedIn. What happens to the courses you already took: As we've communicated in previous posts, we have to do this in 2 phases. We have alread

Get excited! The Iterable Academy is moving to a new learning management system called SkillJar. Our planned launch date for this move is Wednesday January 12th! Key highlights:Login will be provisioned via SSO, so if you have an Iterable app account, you will be able to login to the new Academy, seamlessly! New roles based learning pathsUpdated Foundations learning pathEasier navigation!Calendar of live eventsCertifications (being build out) that you can share, once passed, on LinkedIn! Action items for you:Finish up all in-progress courses in LearnUpon by December 20th. We will be doing a historical pull so that all course completions are marked accordingly in the new Academy (so you can see what you have already completed)Course completions will take about 2 weeks to appea

Have you heard the news? Adriana Gil Miner has joined the Iterable team as Chief Marketing Officer!  🎉As CMO, Adriana will be responsible for managing all aspects of Iterable’s marketing efforts, including customer advocacy, strategy, communications, brand management, and global events. She will be a close ally and valuable partner to the Iterable community, working closely with customers to drive growth and revenue for their brands and businesses. Interested in learning more about Adriana and her vision for Iterable? Want to explore Adriana’s plans for Community collaboration? Curious where consumer expectations are headed, or which marketing trends will dominate 2022?  🤔 Mark your calendars! On Tuesday, February 2 from 9:00 to 9:45 a.m. PT we’ll be hosting an Ask Me Anything (AMA) with Adrian

Hey Community! Is "grow my career" on your list of new year resolutions for 2022? Here's the perfect opportunity. If you've got a knack for public speaking and fascinating insights to share, apply to be a speaker at one of our upcoming Activate events.Hundreds of world-class marketers, data experts, and product leaders attend Activate. Grow your brand, dazzle your audience, get a standing ovation. (Hey, it can happen.) Bonus: you’ll also receive a complimentary conference pass.Here's what we're looking for: Thought Leadership: We’d love to know how you map your customer journey, your marketing team, and stay on the cutting-edge with marketing technology.Best Practices: Share your best practices on cross-channel campaigns, personalization, testing, and more.Power of Iterable: Show us how you leverage Iterable features, such as Workflow Studio and Experiments, to power your customer engagement campaign

Greetings Iterable Community,To mitigate against overinflating engagement and calculating inaccurate affinity scores for end users, we’ve tuned Brand Affinity to account for Apple's Mail Privacy Protection feature.To learn more about these changes, please visit our release notes.

Hello friends! We wanted to provide an update to the Academy launch that was scheduled for this Wednesday. We've run into a few things that need a closer look, and we want to make sure the space is the best it can be for you! So, we are moving the launch to next week on Wednesday January 19th, 2022. If there are any further updates we will communicate that as needed. In the meantime, browse the Catalog in our existing Academy for new courses that you haven't taken yet! Happy learning,Iterable Education Services

Happy holidays! Just a quick reminder that the Iterable Academy is moving in a few weeks! We are targeting January 12th as our launch date but will make sure to share updates if that changes. Why are we moving? We wanted to provide you all, our learners, with a more engaging and scalable interface to take your online learning courses. Our old system just wasn't cutting it! Our new space is hosted by SkillJar, and we think you'll love it! Are you new to the Iterable platform? Check out any of the Foundations level courses, our our 101 series courses: Deliverability 101, Mobile 101, Handlebars 101, and more! Have a wonderful holiday season with your friends and family, and we will see you in the new year! Iterable Education Services

Get excited! The Iterable Academy is moving to a new learning management system called SkillJar. Our planned launch date for this move is Wednesday January 12th! Key highlights:Login will be provisioned via SSO, so if you have an Iterable app account, you will be able to login to the new Academy, seamlessly! New roles based learning pathsUpdated Foundations learning pathCalendar of live eventsCertifications (being built out) that you can share, once passed, on LinkedIn! Action items for you:Finish up all in-progress courses in LearnUpon . We will be doing a historical pull so that all course completions are marked accordingly in the new Academy (so you can see what you have already completed)We will be doing a secondary course completions pull just in case you are brand-new, or are in your Iterable Implementation between the 20th and launch day

On Day 3 of the Holiday Community Festival, we shared a call to action: submit a new review or update a review of Iterable through Gartner.com, and we would donate 100 trees in your honor. As of now, and thanks to your help, we've donated 200 trees! But we want to make a bigger impact.We are extending the runway for reviewing (and planting)! Now through the New Year (1 January 2022), each new review (or review update) will lead to 100 more trees planted.Review Here: https://gtnr.io/jLbqzV35ePartner with us to make an impact, and share a screenshot of your review written (or updated) in the discussion below!

Community Holiday Festival Leaderboard - Announcing the winners! Thank you to everyone that contributed to our Holiday Festival here in the community. It was so inspiring to hear the campaigns that you were proud of this year, what you want to accomplish next year, your opinions on pumpkin spiced lattes, and everything else in between. Congratulations to the winners of the holiday festival: First Place: $200 gift card goes to Amy Rose Carle and Kara Sheil 🔥Second Place: $100 Gift card goes to Ryan Glanzer Jennifer Salamh ☃️Third Place: $50 Gift card goes to James Jordan 🎁I will be in touch with all of you in the coming days to get you your awards.

Hello Marketers! Are you going through an IP warmup right now? Are you planning to soon? Well, have we got the course for you! Deliverability Scenarios: Pre Launch Panic! was just released this week and we can't wait for you to try it. This is a quick scenario based course where you'll be posed with a problem, and you have to select the best option to move forward! Happy learning-Iterable Education Services

Greetings Iterable Community!We’ve just released an update that improves Catalog functionality by adding the ability to build a collection that matches on data stored in nested user profile objects.Catalog customers can now build personalized content, offers, and product recommendations with greater ease - while maintaining a cleaner data structure on the user profile.To learn more about this new feature, please visit our support docs & release notes. Still have questions or feedback about this feature? Share below or talk to your CSM. Thank you!NOTE: Catalog is a paid add-on that enables you to quickly build and send individualized content and product recommendations to your entire database using Iterable’s native UI. Contact your CSM to discuss adding

The end of the year is filled with “best of” lists - books, movies, TV shows and everything else in between. But, this is not about books or movies, this is about us and celebrating the moments that made us proud this year.Share: What campaign, email, marketing moment made you proud this year? A beautifully designed email 😍?  A 🔥subject line? A campaign that performed well 📈? Whatever it is, go ahead, brag about it! For me, I was really proud of our awards program, The Iterable Expies. We re-launched it, bigger and better this year and I was so proud to highlight the accomplishments of our customers. Shameless plug, you can check out the winners here. Now, your turn! *Share and get 5 points, PLUS, you’ll be entered into a raffle to win this knife and cutting board set! I’d say you can use it as a white elephant gift, but it’s so nice you’ll want to keep it for yoursel

Welcome to Iterable's Annual Ugly Sweater Contest! This one is a community favorite and gets bigger and bigger every year! You know how it works! Post a pic of you (or your pet, or your family, team, etc.) in an ugly holiday sweater in the comments section.Participation and rules: To participate, all you have to do is post your ugly sweater picture in the comments section anytime by the end of the week. At the end of the Holiday Festival, the community will vote on the ugliest! The winner of ugly sweater contest will get an Iterable hoodie (so you can swap out that ugly sweater for a super cool Iterable one).Previous ugly sweaters 👉 2020 Ugly Sweater Contest 👉

The Iterable Community Holiday Festival is Happening! Welcome to our third annual holiday celebration in the Iterable Community!  We truly love this tradition in the community - not only do we get to give the community a fun and festive makeover, but more importantly,  it gives us a chance to reflect on all that we accomplished over the last year and share what we’re looking forward to in the future. Big thank you for being here this week and for sharing! Take a look below for what you can expect and how you can win Iterable swag and prizes: LeaderboardFor each discussion that you actively participate in (as in contributing to the conversation, not just liking or upvoting), you will be awarded 5 points! The top 3 community members with the most points at the end of the Iterable Community Holiday Festival will win the top prizes. I’ll be updating the leaderboard daily so check back and see where you stand in the r

Hello friends! Whew! Have we been busy in Education Services! We are getting close to the finish line for moving Academy from our current LMS host, Learn Upon, to our new home in SkillJar! The Monthly Snippet just went out with a few key highlights, so we hope you were able to read through that! We will be moving all of your historical course completions to the new space in the next two to three weeks weeks. Anything completed after that will be synced after launch on January 3rd- we want to make sure you get credit for all your completed courses! :) New course release announcement! Deliverability Scenario: Pre-Launch Panic was just released this week. This is a new format where you walk through a tricky deliverability scenario and try to find the correct answer to solve the problem. We hope you enjoy! As always, ping us for any questions! We have more updates coming soon about our Q4 virtual i

For the list import process described here: https://support.iterable.com/hc/en-us/articles/115000770906-Importing-User-Lists-Can this be automated via the API?

Hello Friends! Did you know Academy is moving? We've had a great stay with our old learning management system, LearnUpon- but the time is now to change! We are moving Academy to the SkillJar LMS platform and are most of the way complete with our implementation. We plan to launch the new space on January 3rd. We are moving to provide you with a more intuitive, easy to use space, and to help our team have a scalable content management space as our education program grows. We couldn't be more excited! Things to look forward to : SSO: If you're logged into your Iterable Org, you'll be able to navigate to the new Academy seamlessly! Direct posting of courses completed and Certifications completed to LinkedIn! SkillJar has a native LinkedIn integration so you can share your accomplishments with your industry. New roles based paths, and an ALL NEW Foundations learning path and Certification

Greetings Iterable Community,Today, we will be releasing a new update to Messaging Insights that will offer support for viewing and comparing campaign performance across more than 1 message medium at a time.With new multi-medium support, customers now have even greater flexibility in monitoring, comparing, and discovering key performance trends across message medium (ie: email + push + SMS)  all in a single view. What Are the New Changes?Message Medium Selection Field - now offers customers a drop down of available message mediums to select from. Customers can select 1 or more than 1 medium at a time and results will dynamically update upon selection criteria. Decoupled “Overview + Campaigns” View - the default view of campaign results now shows an expanded view of overall performance widgets based on the filter criteria selected as its own tab called “Overview”. Campaign results are available in a s

Greetings Iterable Community,Due to the recent changes from Apple Mail Privacy Protection feature, released as part of their iOS 15 on September 20th, 2021, open rates for end users using iOS 15 will no longer be a reliable benchmark for measuring engagement. This is due to Apple obfuscating open metrics by generating an open regardless of a user’s activity to help improve protect user’s privacy.   As a result, Send Time Optimization (STO) will be impacted as email open data is incorporated into our AI machine learning modeling to make predictions. To prevent customer’s end user’s open rates from being over inflated and retain the accuracy of our STO predictions, we will be filtering  ‘userAgent == Mozilla/5.0’ from STO predictions  for email campaigns and removing any false-positive opens matching this user agent dating back to September 1st, 2021. To summarize, to retain the accuracy of send time predictions and correct over inflation of open rates, t

Hello and happy Wednesday! As we close our the quarter and near the end of October, we wanted to share with you a few updates in Academy! Holiday Deliverability Recorded Live Training: If you missed our live training event a few weeks ago, you can watch the recorded video within this course in Academy. You'll learn from Iterable experts all about holiday deliverability best practices, what to do and not do, and how to be proactive in your approach. We hope you enjoy it! Academy is moving! We are in the process of moving Academy to our new learning management system, hosted by SkillJar! We plan to launch the new space on January 3rd, so stay tuned! Iterable Education Services

Hello Community! I’m pleased to share an update about Iterable mobile! This month, we’ve enhanced push notification controls in line with iOS 15 changes as well as released the first of our SMS Link Shortening & Click Tracking add-ons. Check out the details below: iOS 15 Push Interruption Levels iOS 15 brought changes to push notifications and our new controls ensure you can quickly adapt to these changes. Now you can choose the right level of urgency for your push messages. UTM & Custom Parameters for SMS Last quarter, we launched SMS Link Shortening and teased out coming functionality. Today, we’re happy to introduce UTM & Custom Parameters for SMS! Here’s what's included: * Enable Google Analytics URL tracking for SMS shortlinks—toggle this tracking on just like you do with email templates! * Enable custom link parameters for SMS shortlinks—add any number of URL parameters and your desired keys and values for each! * Auto-append tracking links to SMS messages & campa

Today, we’re extremely proud to announce that we have surpassed $100 million ARR! Crossing the $100 million ARR mark comes on the heels of our $200 million Series E funding round in June and underscores our continued disruption of the $25 billion global marketing automation market. This is an incredible moment for our team, investors, stakeholders and for you — our community. It’s a testament to our hard work and dedication establishing deep, authentic, and long-lasting connections with customers. Check out our latest blog post to learn more about this memorable milestone, and what this means for Iterable’s future.

October Events & Webinars Festival of Marketing Virtual Event A flagship event for marketers, presenting the ins-and-outs of cross-channel marketing best practices and how to find success in a constantly evolving field. 👉Register Here Iterable + Snowflake Webinar: The Data Differentiator: How Unified Data Unlocks Business Insights Join us and our friends at Snowflake as we chat about the importance and evolution of sharing data, and how data unification can result in a more comprehensive view of your customers and pave the way for new marketing possibilities and business insights. 👉Register Here Webinar on-demand: The State of Mobile Marketing Join us as we team up with our friends at Twilio to explore the latest mobile marketing trends shaping

Hello there! The Academy team has a few new announcements for you! This week we released the Snowflake Data Sharing course in line with our early access offering of the integration in the platform. In this course you can see details about what the integration involves, what data is shared to Snowflake, and some take-home resources. Were you unable to attend our live training event yesterday on Holiday Deliverability? Or maybe you want more practice? Today we released the Academy course for this event, which you can access here Happy learning! Iterable Education Services