Recently active topics

Jump Into Iterable’s Festive Five (Dec. 8 - 12) ❄️Here we are — the final day of  Iterable’s Festive Five (Dec 8 - 12)! This week has been packed with wins, insights, recharge rituals, and brilliant moments-based strategies. Thank you to everyone who’s been sharing, connecting, and making the Plaza feel merry and bright all week long.⏰ And if you’re just joining now — you still have time! All 5 daily questions remain open until Friday, December 12 at 11:59 PM PST!  🏆 Winners will be announced on Wednesday, December 17! Day 5 of 5: Daily Question ❄️ To wrap up this year’s Festive Five, we’re looking forward — toward learning, growth, and the kinds of resources that help every marketer thrive.Just like a holiday wish list, today is all about what you want next year to look like — but through skills, learning, support, and inspiration to help you shine in 2026.Welcome to Dear Iterable.   Bonus entry alert 🔔 Today’s question is all about reflection and future vision — and thoughtful answ

Jump Into Iterable’s Festive Five (Dec. 8 - 12) ❄️Yesterday’s recharge ideas were incredible — from cold water plunges to walks and creative resets, this community knows how to take care of itself during the busiest season of the year. Now, we’re taking that refreshed energy and channeling it into Day 4.Thank you to everyone who jumped into Iterable’s Festive Five (Dec 8 - 12); and if you haven’t joined yet, you still can — all entries remain open through Friday!Day 4 of 5: Daily Question ❄️ You didn’t think we’d get through the Festive Five without talking about moments-based marketing, did you?Today, we’re turning up the volume on one of the biggest themes in marketing right now: creating the right moment for the right customer. Whether you call it personalization, real-time engagement, or moments-based marketing, the idea is simple —the best interactions happen when timing, context, and creativity all click into place.And that’s what today is all about — how you would approach a rea

Get Ready For Iterable’s Festive Five ❄️Guess what, Plaza friends — we’re back again to spread some holiday cheer! Say hello to Iterable’s Festive Five, five festive days of marketing questions, and five chances to win prizes from our Festive Five Prize Picks (or give back).From Monday, December 8 - Friday, December 12, you’ll unwrap a new themed prompt each day, with bonus entry days sprinkled in. Get ready for a week filled with reflection, connection, and seasonal inspiration.  How to participate 🤔 Eligibility:This giveaway is open to U.S. participants only, per sweepstakes regulations.Answer the Daily Question For an Entry Earn 1 entry per day by answering the daily prompt in the Bulletin Bazaar section of the Iterable Plaza community.   Score Bonus Entries Look for daily prompts with bonus opportunities, they’re your chance to grab more entries!  Get a First Look at the Five Days 👀Day 1: Unwrap Your 2025 Wins → +2 bonus entries  Day 2: All Is Bright (with AI Insight)  Day

Jump Into Iterable’s Festive Five (Dec. 8 - 12) ❄️We hit the halfway point! If Day 1 brought the wins and Day 2 lit things up with AI, today is all about taking a moment to recharge. Thank you to everyone who jumped into Iterable’s Festive Five (Dec 8 - 12); and if you haven’t joined yet, you still can — all entries remain open through Friday!Day 3 of 5: Daily Question ❄️ If there was ever a month where we all needed a breather… it’s this one. Between year-end deadlines, non-stop holiday promotions, meeting wrap-ups, travel prep, 2026 planning, inbox overload, and “Wait… when is that campaign due again?” moments — this season can feel like a marathon wrapped in tinsel.Which makes today’s theme the perfect one: recharge.  Help Us Build the Community Recharge ListWe’d love to gather a “Recharge Ideas” roundup to share with the community. If one marketer swears by it… Chances are, someone else will love it too. What’s your go-to way to recharge during the busy season?Maybe it’s: A helpful

Jump Into Iterable’s Festive Five (Dec. 8 - 12) ❄️Wow — yesterday’s kickoff of Day 1 wins went off to a great start! From automated content journeys and catalog-powered personalization, to migrations, workflow wins, and first-year milestones… this community unwrapped some serious brilliance yesterday. Thank you to everyone who jumped into Iterable’s Festive Five (Dec 8 - 12); and if you haven’t joined yet, you still can — all entries remain open through Friday!Day 2 of 5: Daily Question ❄️ Now… we couldn’t let you go another day without the topic everyone loves to talk about this year…🥁 drumroll, please … AI!That’s right — today we’re talking all things AI (which isn’t a new topic,  but how we use it keeps evolving — and keeps getting brighter. ​​​​​What’s one insight, idea, or question you have about AI in marketing? Maybe it helped you move faster, sparked an idea, created a moment you didn’t expect, or left you wondering what’s possible next year. Big, small, tactical, strategic —

We’re kicking off Iterable’s Festive Five (Dec 8 - 12) with a little year-end sparkle — and there’s no better way to start than by unwrapping your 2025 wins!As the year winds down, it’s easy to forget just how much you shipped, solved, created, and improved. Today’s your moment to pause, look back, and celebrate the work that made this year shine. ✨ Day 1 of 5: Daily Question ❄️ What’s your Iterable win of 2025?Maybe you launched something new, optimized a workflow, streamlined a process, uncovered an insight, or mastered something that finally clicked. Whether you’re a marketer, builder, analyst, technical user, or brand-new to Iterable, we’d love to hear the win that meant the most to you this year. Bonus entry alert 🔔 When you answer today’s question, earn +2 bonus entries by adding a screenshot of something that represents your win — anything you’re proud of from this year! This could include:A campaign, journey, or experiment you worked on A performance chart or metric trend A pu

We’re officially halfway through our Moments-Based Marketing series— and each step has been building toward this one. Step 1 gave us the data. Step 2 reimagined our journeys. And now—Step 3—introduces the layer that brings personalization to life: ✨ content that can scale. Because even with rich data and smart, adaptive journeys, everything collapses if the content can’t keep up. In Step 3, we dug into the one thing every marketer wishes they had more of: content that scales without burning out your team.  Betty Rangel (Senior Product Marketing Manager, Movable Ink) and Robert Biehn (Senior Solutions Architect, Iterable) showed how Iterable + Movable Ink turn modular content and real-time data into personalization that actually keeps up with customer moments—instead of slowing them down. They also highlighted how NHL built a personalization engine that adapts instantly to game moments, fan behavior, and real-time signals. “If you cant’t find it [content] , you can’t scale it.” — Robert

The finalists are officially in, and wow… this year’s creativity is next-level. From real-time personalization to human-centered storytelling, these marketers are setting the standard for what’s possible when creativity meets technology.Thank you to everyone who submitted their work. This was our biggest year yet for submissions, and the level of innovation blew us away!  Most Inspiring Switch to IterableALG Vacations, ATG Entertainment, and REI Co-opBest AI-powered Customer ExperienceJoybird, Fabletics, and Morning BrewBest Data ActivationWolt, Nextdoor, and Life TimeBest Cross-channel OrchestrationFindmypast, Rue Gilt Groupe, amd Prosper MarketplaceMarketing MVP of the YearHannah Sampson, Lovehoney, Erik Bledsoe, STIHL, and Shweta Puri, Nextdoor Marketing Moment of the YearSecret Escapes, Brigit, and Melbourne Football Club🎉  A big round of applause to each finalist. Thanks for inspiring the community with your creativity and craft.