General Announcements

We are thrilled to announce that Iterable Academy launched a new Iterable AI Certification TODAY 🎉! Iterable customers are now able to take an AI exam to earn your certificate and showcase your AI expertise to your network.  In addition, the Academy provides an optional, recommended learning path to prepare for the exam, full of AI courses to help you learn more about AI in the marketing industry, master Iterable AI features, explore use cases and examples of Iterable AI, and develop your AI strategy. Iterable customers who earn their certificate by Jan. 31, 2025 will be entered to win some exclusive Iterable swag 😎Ready to get started? Get certified here.  

We've got some exciting EMEA events coming up! First up—Iterable Engage: Connecting CRM & Marketing Peers in Berlin📅 Thursday, 7 November, 6:00 PM CESTJoin us for an evening of networking and learning with industry leaders. Discover how to strengthen customer relationships, use AI to personalise your messaging, and cut through the inbox clutter. You won’t want to miss this!🔗 Save your spot for Iterable Engage Next up—our London User Group📅 Thursday, 14 November, 9:30 AM GMTKick off your morning with breakfast, great conversations, and all things marketing & Iterable! Connect with other Iterable users, gain real-world insights, and network with fellow marketers. Expect a whole lot of fun and learning! Save your seat now!🔗 Save your spot for London User Group

Check out where we'll be in October!Activate Tour:If you missed out on Activate Summit in San Jose earlier this year but still want the opportunity to connect with Iterable and the marketing community, we've got an Activate Tour stop coming to a city near you. Check out where we'll be: October 8 - San Francisco: 12:00PM-5:00PM; Terra Gallery, 511 Harrison St, San Francisco, CA 94105 October 10 - Los Angeles: 12:00PM-5:00 PM; Playa Studios, 11260 Playa Ct, Culver City, CA 90230Other Events1 October 2024 - Iterable Engage: Connecting CRM & Marketing Innovators: 6:00 PM - 9:30PM BST; 3 South Place, London, EC2M 2AF, United Kingdom. Join us for a dynamic evening of insights, strategies, and meaningful connections. September 25 - Holiday Email Success Webinar: As you start making your holiday wish list and picking the perfect gifts for your loved ones, don’t forget to add one more item to your to-do: preparing your email program for the holiday rush. Join us for our upcoming webinar on

We've got an exciting lineup of events happening in August, including a holiday readiness webinar with Tinuiti and User Groups in San Francisco and Austin. Check it all out below!August 7 & 14th Webinar: 2024 Playbook for Q4 and Holiday SuccessDon't wait for the leaves to fall to start thinking about the holiday rush. Join Iterable and Tinuiti on two consecutive Wednesdays, August 7 & 14 at 10am PT/1pm ET for a webinar packed with actionable strategies to help you win Q4.We'll dive deep into:Data-driven insights to optimize your holiday campaigns Full-funnel strategies for maximum impact Tips for measuring success and making data-backed decisionsRegister here!August 14th: San Francisco User GroupLocation: Iterable HQ, 201 Spear Street, Suite 1050, San Francisco Agenda: We've got two great guest speakers lined up who will showcase their Iterable use cases and share their marketing tips and best practices. Plus, food, drinks and networking! Register here!August 21st: Austin User

Hello everyone! The Iterable Academy has a slew of new course releases and course updates. Start the new fiscal year off right with some learning!NEW SMS Courses!Creating Your SMS Marketing StrategyProduct Bite: SMS Short LinksProduct Bite: SMS Smart Opt-InPlanning Your SMS Contract NeedsSetting Up SMS in IterableSMS TroubleshootingOther NEW Courses!Embedded MessagingProduct Bite: Creating an Embedded Message CampaignA Moment with Support: Using Handlebars to Generate Random NumbersProduct Bite: Deep LinksCourse Updates!Predictive GoalsExperiments and A/B TestingFoundations: Introduction to DNSDeliverability 101Last, but not least, if you missed our Q4 VILT, "Personalization Framework & AI: Creating Valuable Customer Experiences", we have the recorded version, available at this link. Happy learning!

Help us make the Academy better for you! Please complete our feedback survey by Friday, February 9, and be entered into a raffle to win one of three $50 Amazon gift cards. The survey can be completed anonymously and should take less than 15 minutes. We read every response and will use your feedback to keep building content focused on you, your professional needs, and your growth. We can't wait to hear from you. Click here to start now.

 This challenge has officially closed. Thank you so much to everyone that participated this year!Calling all customers!Iterable is lighting up the holidays with a Customer Review challenge, and we’d love for you to be a part of the fun! ❄️From Tuesday, November 14 - Wednesday, December 20, 2023, we invite you to participate and share your thoughts about Iterable on G2. Our goal is to collect 100 customer reviews, so we’re encouraging our community to share their Iterable experiences and expertise on G2, a software peer review platform where people can discover, review, and manage software.And guess what! We know that the holidays are right around the corner, so we are sending $25 gift cards of choice (such as Target, Amazon, Disney, and more) to customers who review Iterable. Also, if you are concerned about disclosing your name and company? No problem! You have the option to submit your review anonymously.For more information on how to leave a review, please visit this page.

Hello community! The Education Services team here at Iterable is thrilled to announce some new and exciting changes to the Iterable Academy!These changes include an improved home page to provide clearer direction for learners, revamped and net-new learning paths, and enhancements to the full catalog page. Come on over to the Academy and check them out! https://academy.iterable.com/In addition, you can find a quick 2.5 minute video and summary of the changes in Academy here: https://academy.iterable.com/whats-new/Happy learning!

November Events: From the East Coast to the West Coast, we've got exciting in-person events coming up that you won't want to miss. Check them out and register for them below: November 7: Denver Customer Workshop: Techniques to Streamline Your Campaign Creation ProcessNovember 9: Activate Tour Los AngelesNovember 14: Boston User Group

Hi everyone! We have published some new Academy courses, and these ones are extra exciting because they are part of our SMS Learning Path! We are creating an SMS certification very soon, and in the meantime, we will be adding more new and exciting applicable courses to this learning path. Introduction to SMSIntroduction to SMS ComplianceProduct Bite: SMS Verified Contact CardsProduct Bite: Quiet HoursProduct Bite: Global SMS SettingsIf you want to enroll in the entire SMS Learning Path, you can do so here: https://academy.iterable.com/path/sms Happy Learning!

Fall is going to be busy here at Iterable, we've got a lot of in-person and virtual events that you won't want to miss. Check them out below. Upcoming Activate Tour Stops:October 12: Actviate Tour New YorkOctober 26: Activate Tour SydneyNovember 8: Activate Tour Palo AltoNovember 8: Activate Tour Los AngelesOr catch us online at these upcoming webinars: October 18: How to Do SMS Well: Reduce Costs AND Keep Your Customers HappyNovember 2: Unlocking AI’s Potential: A Marketer’s Guide for Success in the Experience Age

🌱Are you looking to get started with the Iterable app?💪Have you learned the basics and are craving more advanced content?🏆️Would you like to become Iterable certified?👉️Join us for our next 30-minute live session as we walk you through the Iterable Academy and answer all of your questions!Sign up here: https://academy.iterable.com/welcome-walkthrough

Iterable Virtual User Group - Getting Holiday Season ReadyHi Everyone!Just this week we hosted a user group all about Getting Holiday Season Ready and I wanted to post the resources that we shared so you can watch, read and learn!If you have any questions or anecdotes to share, please do so in the comments, we'd love to hear from you! Enjoy!👉 Watch the recording here (Passcode if prompted): +4.xCqJzSee the presentation:Virtual User Group l Holiday Readiness 2023.pdfAdditional Resources: 5 Holiday Readiness Tips From Iterable’s User GroupBIMI: Enhancing Email ExperiencesHoliday Email Deliverability: Make This Season a Joyful One

Helly community! We have some exciting brand-new courses as well as some updated courses in the Iterable Academy to share with you today. To start, we've replaced our Catalog 101 course with three new courses!Introduction to Catalog and CollectionsCatalog 101Collections 101In this series, you can explore what Catalog and Collections are and brainstorm how you can use them in your project, learn how to create and update a catalog, and build a collection and embed it in a template!In addition, come check out:User Engagement Identification Through SegmentationProduct Bite: Viewing and Monitoring Usage in IterableA Moment with Support: Error Messaging in TemplatesThese are great resources if you want to dive deeper into more complex queries with segmentation, monitor usage for billing, or troubleshoot common template errors, respectively. Happy learning!

Hi everyone! We’ve got exciting news for all of you who use our Locales for managing localization! We’ve built some exciting new functionality into this framework that now gives you more flexibility in defining, selecting, and updating default Locales and behaviors inside Iterable—we aptly call this new function, Flexible Default Locales!   We’re readily accepting a few more customers to participate in our beta, and we’d love to have you if:You’re an active Locales userYou or your teams manage Locales for specific use cases (and want to expand!)You have interest in providing feedback with the Locales setup and workstreamAnd don’t worry—we know that your Locales setups are precisely crafted! Rest assured that exploring these new capabilities won’t impact any of your existing campaigns or settings. What we’ve developed is a way to make the existing Locales workstream more efficient (reducing the clicks, tabs, and time spent managing them). If this sounds like something of interest to you

Course update alert! We’ve got another batch of courses that have been updated recently.If you’re looking to learn more about the exciting updates to Experiments, check out our course:Experiments and A/B TestingIn addition, we’ve made significant updates to the following courses:Tracking Campaign ConversionsReporting in Iterable Creating a Web Push CampaignIf these topics interest you, check them out!

👉️Join us for our next 30-minute live session as we walk you through the Iterable Academy and answer all of your questions!🌱 Learn more about getting started with learning the Iterable app.💪 Check out how to find specific courses for your role and level.🏆️ Hear what it takes to become Iterable certifiedOpen to customers, partners, and the general publicSign up here: https://academy.iterable.com/welcome-walkthrough

Hi everyone! We’ve got a big batch of courses that have been revamped in the last few weeks. The Academy team has been hard at work updating our most popular courses to ensure they’re reflecting exciting updates to our product :) These are all the larger course revamps completed in the last few weeks!Foundations: Building a Base TemplateFoundations: Finding Your Way Through IterableFoundations: Getting Started with AcademySpring Cleaning your Data: Get Set Up for Marketing Success!Product Bite: Creating an SMS CampaignProduct Bite: Creating an In App CampaignProduct Bite: Creating a Mobile Push CampaignMake sure to check them out!

Hello wonderful Iterable community! The Iterable Academy team has some updates for you. Come on over and strengthen your Iterable skills.Updated CoursesWith Campaign Modernization on the way, we’ve got some courses updated to reflect the new campaign UI. If you're new to campaigns or STO, or if you want to get familiar with the new look, come check these courses out!Foundations: Creating a CampaignProduct Bite: Creating a Blast CampaignProduct Bite: Creating a Triggered CampaignSend Time OptimizationAcademy Welcome WalkthroughAnd don’t wait! If you’re new to Academy or you want to learn how to use our space more effectively to boost your Iterable skills, come join the next Academy Welcome Walkthrough! The next live session starts today, May 3, at 8:30am PT / 11:30am ET, but if you can't make it, we'll have one next month too! Or, you can check out the recorded version here if you're eager to dive in.Happy Learning!

🌱Are you looking to get started with the Iterable app?💪Have you learned the basics and are craving more advanced content?🏆️Would you like to become Iterable certified?👉️Join us for our next 30-minute live session as we walk you through the Iterable Academy and answer all of your questions!Sign up here: https://academy.iterable.com/welcome-walkthrough

Hey everyone :) I’m back with some Iterable Academy updates, and I’ve got some exciting ones for you!Activate WorkshopsWe'll be hosting some exciting pre-conference workshops at Activate. Don’t miss an opportunity to uplevel your Iterable knowledge before the conference and register now!Foundations - Whether you’re new to Iterable or you want to refresh your knowledge with the basics, this is the perfect workshop to set yourself up for marketing success!Advanced Personalization - Go beyond standard use cases and deep dive into subjects such as just-in-time marketing to a subset of customers, time-saving measures in template and snippet building, and complex journey builds.Deliverability Best Practices - Gain advanced troubleshooting skills for common deliverability scenarios in this workshop.New Series: A Moment with SupportCome find answers to some of the most common questions asked by our customers from the support team themselves! Get quick and detailed answers to questions you alre

🌱Are you looking to get started with the Iterable app?💪Have you learned the basics and are craving more advanced content?🏆️Would you like to become Iterable certified?👉️Join us for a 30-minute live session as we walk you through the Iterable Academy and answer all of your questions!Sign up here: https://academy.iterable.com/welcome-walkthrough

Hello everyone 😃As the fiscal year ramps up, it's a perfect time to up-level your Iterable knowledge with these new and updated courses in Academy. Come on over and check them out! Brand new courses:In-Browser MessagingAudience InsightsGetting Started with SMSUpdated courses:Messaging InsightsCreating a ProjectHappy learning!Iterable Education Services