Updates to heatmaps in Campaign Analytics

Updates to heatmaps in Campaign Analytics

NOTES

• The heatmap updates described, here, are currently in beta and are available to select Iterable customers. Contact your Iterable customer success manager for more information.

• Because we refresh data in your templates during this update, heatmap data for campaigns that are clicked before, during, and after the update display differently. To ensure that you're viewing heatmaps for any running triggered campaigns with the new view, save the template you used to create a campaign and resend the campaign. In order to see snippet clicks in the new view, you also need to resave any associated snippets after the heatmaps update launches.

The Heatmap view in Campaign Analytics makes it easy for you to quickly see what information users found most interesting for a selected campaign. And, with this release, you can view heatmap data with much greater fidelity and export it for further analysis or to share with your team.

With this update, you can:

• Preview conditional logic (such as Handlebars and snippets) with actual user data, either data of your choosing, or randomly selected.

• Preview dynamic URLs that are contained in snippets.

• Preview dynamic URLs in a templatized format (such as example.com/{bookingId}) or as raw link data (such as example.com/000123456).

• View data feeds, if available.

• View the total clicks and unique clicks, including by percentage, for your campaign.

• Edit the JSON data associated with a user profile field to preview a different version of the data before making changes to the template. Note that this doesn't change the actual data.

For more information, see Heatmaps.