Updates to Frequency Management and new options to optimize message delivery
This week, we started a rolling release of several improvements to Iterable's Frequency Management feature. These updates include a dedicated Frequency Management page where you can:
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Cap the number of messages a user can receive for a given message type (for example, Promotional), in addition to message channel, which was previously supported.
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If Frequency Optimization is enabled in your project, specify a range of limits (weekly or monthly) for Iterable to consider when selecting an optimal value for each user that’s based on their historical engagement data.
For information about these updates and how to use them, see Frequency Management and Frequency Optimization.