Now that Nova Agent is available to eligible Iterable customers, many teams are asking the same question:
What's the best first use case to try?
Nova Agent helps you move from an idea to execution faster by supporting campaign creation, performance analysis, experimentation, personalization, and pre-send reviews directly within Iterable. It reduces manual setup and gives you a faster starting point while keeping you in control of the final output.
Start with the fundamentals
Before jumping into advanced workflows, we recommend completing the Nova Agent Academy course. It covers key capabilities, example use cases, and hands-on exercises to help you get started.
After completing the course, try Nova Agent with a task you already do every week:
- Analyze campaign performance without digging through multiple reports
- Generate and refine personalization logic for messages
- Create test variants for experiments
- Build a campaign or journey from a marketing objective
- Review campaigns before launch to catch potential issues
Try This Today
Open Nova Agent and ask:
- "Why did this campaign perform better than the last one?"
- "Create 5 subject line variations for this audience."
- "Help me build a welcome journey for new subscribers."
- "Review this campaign and identify potential issues before launch."
- "Generate personalization logic for customers who purchased in the last 30 days."
Already using Nova Agent? What's been the most useful use case you've found so far?