August Events and Webinars

Check out where we'll be this month:

Learn to Lead a Digital Transformation from a Master Marketer Who’s Done It Before

About the Webinar:
Digital transformation is the buzz phrase of the decade. But few know how to do it, and even fewer have measurable financial results.

Swan Sit was the Global Head of Digital Marketing at Nike, Estée Lauder, Revlon, and Elizabeth Arden. She will take us through a case study of when digital transformation works, leading a global cosmetic company through a turnaround that resulted in acquisition, and the steps and components needed to execute a transformation journey. She will also take us through recent trends and changes that continually affect our digital transformation roadmaps, like data, privacy and platforms.

Marketing is fundamentally about people. But only when we understand the channels and platforms that reach our consumers, can we meet them where they are. Consumers are already there – it’s time for the companies to catch up.

8/26 Webinar with Movable Ink: Leveling Up Mobile Marketing Personalization with Zero and First-Party Data

About the Webinar:
The growth of mobile apps has exploded over the last 18 months. As a newer channel to many marketers, it might be difficult to understand where to begin - what campaigns to run, which audiences to engage with, what data you can leverage - especially when resources are limited. Regardless of where you might be starting from, mobile is quickly becoming the primary channel brands are using to engage consumers, and those without personalized mobile experiences risk getting left behind. The time for mobile marketing personalization is now.

In this upcoming webinar, join us for an engaging session with our partners at Iterable, where you will learn key mobile campaigns and strategies to implement now, with the data and resources you already have.