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Grab Prizes in Iterable’s Summer Camp Challenge 

Summer Camp is in session at the Moment Makers Lodge! From June 2–30, join the fun in Iterable’s Summer Camp Challenge with weekly themes, bite-sized activities, and creative marketing prompts. Complete them to earn entries toward weekly prizes 🎉, Summer Camp Cabin Chat bundles 🎁, and Grand prize bundles 🏆! 
 

Summer Camp Check-In

  • Week 1: Campfire Kickoff
    • Complete the Activity (Early Moments Edition) Earn 5 entries
    • Answer the Camper Prompt (Hey Nova) Earn 1 entry
  • Week 2: Trail Tales & Reviews
    • Complete the Activity (Feedback-Fueled Moments) Earn 5 entries
    • Answer the Camper prompt (Signals We Follow) Earn 1 entry
    • Answer the Camp Counselor Bonus prompt below (Summer Focus) Earn 2 bonus entries

Still catching up? There’s still time, activities and prompts are open through June 30, so don’t roll up your sleeping bag just yet! 

 

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   Week 1 is live 🔥                Week 2 is live 🥾 
                   

Camp Counselor Bonus Prompt (1 of 2)

Our first Camp Counselor Bonus Prompt is here! 🎉 Answer it to earn 2 bonus entries toward Summer Camp prizes. Keep an eye out, another bonus prompt is coming later this month. 👀
​​​​​​

Camp Counselor Bonus Prompt (Earn 2 Bonus Entries): 

What’s your summer marketing vibe? Summer’s in session, but not every team’s path looks the same. Whether you're tidying up data or building your AI muscle, tell us where your team’s focus is this summer, and maybe pick up a few ideas from fellow campers. What’s your focus this time of year?

  • 🧹 Clean up camp – Auditing journeys, fixing data, refreshing content
  • 🎯 Sharpen your skills – Training, AI experiments, or attending conferences
  • 🏕️ Keep the campfire going – Maintaining always-on journeys or loyalty programs
  • 🚀 Prep for peak – Mapping back-to-school, holiday, and BFCM readiness
  • 💌 Rework the journey – Fixing onboarding, revisiting winbacks, and optimizing flows
  • 🔁 Plan loyalty loops – Creating surprise-and-delight moments to bring customers back
  • 🤖 Train up Nova – Testing GPT prompts, building smarter moments, and exploring AI

 

Drop your answers in the comments for a chance to win one of the Summer Camp prizes 🎁! Check back weekly, and don’t forget:

Prizes (🏆 Winners will be announced on Monday, July 7, 2025.)

  1. Weekly Prize Giveaways (8 winners)
  2. Summer Camp Cabin Chat Prize Bundles (5 winners)
  3. Grand Prize Bundles (3 winners)

Reminders

  • Weekly Activities drop Mondays – Complete it to earn 5 entries
  • Weekly Camper Prompts drop Wednesdays – Answer to earn 1 entry
  • Camp Counselor Bonus Prompts – Two surprise prompts will drop this month, each worth 2 bonus entries

​​​​​​Click “Subscribe” at the top of the Bulletin Bazaar to get updates delivered straight to your inbox.

 

See you back at the Moment Makers Lodge next week for week 3: Love (Iterable Referrals) Island 🏝️️📱

I am a huge fan of Clean up camp and Rework the journeys. Our team manages all customer journeys, campaigns/messaging, logic, etc. and other cross-functional teams are constantly asking for the latest source of truth. We have a robust documentation in Confluence with all of these details. However, with the changes and experimentation done over time, it requires us to keep it updated regularly. Summer is a great time to really dig through our documentation and existing journeys to clean up any legacy information and make it as clear as possible for other team members to get the latest information of what is live. 

Recently coming out of 🎯 Sharpen my skills I had the pleasure of attending some leadership programs, AI trainings, and Iterable’s Activate summit. With these new ideas and skills, taking learnings back to the team and having several working and brainstorming sessions to sharpen our skills and roadmap what’s ahead. Now we’re transitioning into 🧹 Clean up camp. It’s out with the old and in with the new! Lots of new automations, cleaning up naming conventions, tagging, reporting and creating a clean, clear, and understandable baseline to refine processes to really hone in 🚀 Prep for peak later this summer!

​@Abbie Rechsteiner OD - On the same page at my organization with documentation, we also use Confluence and have a Jira process in which we’re looking to create a more thorough and robust process for documentation for all team members!

Love this and +10000 ​@Abbie Rechsteiner OD! The "source of truth" struggle is so real when you're managing all the customer touchpoints. Clean up camp actually sets you up perfectly for Rework the journey - once you have that clear documentation foundation, it's way easier to spot optimization opportunities in your flows. Summer's lighter campaign load is definitely the sweet spot for this kind of work!

  • 🧹 Clean up camp for me! We recently unlocked the ability to automate pulling in content into our messages. We’ve tested this out and while we need to continue to iterate, the results have been promising. This summer I want to audit all of our set-and-forget types of messages and replace any stale, outdated content with an automated content module that pulls in the newest published articles without any manual curation. This will help us ensure we’re always showing new content in messages that we might otherwise have forgotten to refresh!

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