SMS Smart Opt-In now supports double opt-in
Now you can create SMS Smart Opt-In links that subscribe users to a double opt-in message type. SMS Smart Opt-In links are available for use in email and in-app campaigns. When a user clicks on the link from their mobile phone, they're taken to a pre-filled SMS message that they can send back to subscribe to SMS messages.
This enhancement makes it easier to manage SMS subscriptions and comply with regulations that require explicit user consent to receive SMS messages.
When you use SMS Smart Opt-In to enroll users to a double opt-in message type, Iterable does not follow the same flow as when using the double opt-in API. Instead, the user confirms their subscription by sending a message from their phone's messaging app. Iterable then sends a confirmation message to the user's phone number to complete the subscription process. This is a fast and easy way to enroll users in SMS messages and increase your cross-channel engagement.
To learn more about how to set up SMS Smart Opt-In with double opt-in, see Using SMS Smart Opt-In with a double opt-in message type.