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AI isn’t just a shiny new tool, it’s a whole new way to work. But the truth is, most marketing teams aren’t using it to its full potential.

We promise this isn’t just another “AI will change everything” headline, we’ve boiled it down to 4 practical steps you can actually take to make AI work for your marketing.

And here’s the kicker:

  • 63% of a marketer’s day is still spent on tasks that could be automated 📉
  • 74% of companies struggle to scale value from their AI investments 📊
  • 67% of marketers say lack of training is their top barrier 📚

 

Trying to keep up


It’s not that AI isn’t working, it’s that our workflows haven’t caught up. That’s why we created Your Checklist for Unlocking the Power of AIa practical, 4‑step guide to help you close the gap between AI hype and real‑world results.

So… where do you stand today? Once you vote, be sure to see the 4 steps that will help you:

  • Reshape your operating model around AI
  • Activate real-time decisioning
  • Scale modular content with precision
  • Build a culture of AI fluency across your team
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