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We’re rolling out the red carpet for this year’s must-attend marketing summit, and the session lineup is packed with insights, innovation, and inspiration! 🎉
 

What’s in store? A sneak peak!
 

Brewing a Strong Data Foundation: The Perfect Blend for Marketing Success
☕️ Erika Olsen, Morning Brew Inc.

Takeaway: Transform scattered data into structured marketing magic! Learn how to build a first-party data powerhouse, leverage custom events, and activate data for personalized engagement.
 

Winning Strategies: How the NHL & PGA of America Use Data-Driven Marketing to Engage Fans
🏆 Aileen Berran, NHL & Fahaad Zahid, PGA of America

Takeaway: Sports, entertainment, or beyond, learn how the big leagues use data to boost fan engagement, drive loyalty, and increase revenue (without breaking a sweat).
 

Using the Iterable AI Suite to Power Mobile Messaging
🤖 Adrian Rohr, VP, Marketing, Fabletics

Takeaway: Say goodbye to manual messaging mayhem and let AI take the wheel! Discover how Iterable AI is optimizing send times, message frequency, and cross-channel coordination for seamless engagement.

And that’s just the beginning! 
 

🚨 Bonus Alert: We’re giving you an extra week to lock in Super Early Bird pricing!
Register before February 28 to save big and secure your spot!
 

📅 Check out the full schedule & plan your Activate experience!

As a fan of both the PGA, NHL and reader of the Morning Brew, this is super exciting! All great topics from highly engaged sources,


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