#10DaysofTips: Building Customer Loyalty

Iterable's very own @Garin Hobbs, Director of Deal Strategy, recently shared his thoughts with TotalRetail on how important it is for brands to continue to build loyalty with their customers, especially in the current clime. In this article, he covers:
* The Importance of Building Brand Affinity Instead of Chasing New Customers
* Build Trust With Key Audiences by Serving Your Customers
* What Does it Mean to 'Provide Value'?

You can read about his insights here and if you have any questions for him, or the rest of the Iterable team, let us know in the comments!